Ken Maxwell shares his insights on why younger generations remain under-protected and why the conversation needs to change in IFA magazine

Published On: 20 July 2026

Ken Maxwell, Director at John Lamb Hill Oldridge, has been featured in two recent IFA Magazine publications exploring why younger generations remain under-protected and how advisers can help change the conversation.

Alongside contributing to an expert roundtable, Ken has also written an exclusive article examining why protection should be introduced as part of wider financial planning from an earlier stage of adult life. He discusses the importance of focusing on financial resilience rather than products, helping clients understand the value of protection before major life events make it a necessity.

Thank you to IFA Magazine for featuring Ken’s insights.

Click here to read Ken’s comment and click here to read his exclusive article in IFA magazine

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